From Wikipedia, the free encyclopedia.
A red herring is variously:
- a dried, smoked, herring. The curing process turns the fish red.
- a type of logical fallacy
- a brief for venture capitalists to tempt them into following up with investment in the business plan
- Red Herring, a business magazine founded in the dot-com boom of the 1990s, when venture capitalists and business plans abounded.

